Daily showers could become a thing of the past, if a new beauty trend called ‘cleansing reduction‘ takes off.
Instead of bathing every day, proponents whittle their washing habits down to once or twice a week on the grounds that too much cleansing can strip the skin and hair of essential natural oils.
While it might sound disgusting, it would seem that cleansing reduction is catching on, after a poll for tissue manufacturer, SCA, found that 41 per cent of British men and 33 per cent of women no longer shower every day. Even His Royal Highness Prince Harry of Wales once admitted he hadn’t washed his hair for two years.
A study conducted by the University of California found that too much washing can actually be bad for you, because it strips away beneficial bugs that the body uses to help ward off infections.
“We pay too much attention to the body beautiful and smelling good, with perfumes for men and women, we should wash to stop cross-infection, not for grooming reasons”, according to John Oxford, Professor of Virology at Queen Mary’s School of Medicine.
I – Word Understanding
Cleansing reduction – means reducing showers to once or twice a week.
Whittle – reduce.
Strip – remove all covering form.
Ward off – prevent from happening.
Cross Infection – an infection spread from one organism to another.
Grooming – the things that people do to keep themselves clean and make their hair, face and skin look nice.
II – Have your say
1.Nearly every Japanese home has its own bath (お風呂 ofuro), and those cities with the misfortune of being away from hot springs have plenty of sento (銭湯), public baths.Bathing for Japanese is a routine not an optional thing to do.In Britain a weekly bath would have been considered perfectly adequate.
2.Nearly half of the population wash their hands less than five times a day, saying it means our hands carry ‘as many germs as a rubbish yard’.Social grooming in Britain is far most popular or they are in too rushed.
3.Through thereapeutic power of onsen, one is able to heal from it’s natural mineral content. Foreign tourists are too obsessed to visit onsen spots, but in Otaru, one of onsen’s refuse to accept foreign travellers, “Japanese Only” written on the sign board.