647 What will millennials kill this year?

Speech Materals

Woman taking a picture of some food with a smart phone.

Millennials killed a lot of things last year. Almost daily, it seemed, a headline would appear with news of an industry or institution falling victim to Gen Y disruption.

This trend has become so pervasive that the very phrase “millennials are killing” will now live on forever as a meme. So is this annoying trend likely to continue this year? Young people have hastened the demise of marriage, doorbells, napkins and even breakfast cereal – is there anything even left for them to kill?

We asked experts in research and marketing to predict what millennial-driven hype and hyperbole to expect in 2018.

I – Word Understanding
Pervasive – spreading widely (to a group of people)
Meme – a humorous image, video, piece of text, etc., that is copied (often with slight
variations) and spread rapidly by Internet users.
Hype – highly publicized
Hyperbole – exaggerated statements

II – Have Your Say
1. What will millennials kill this year? Experts say:
a. Millennials will kill restaurants – with the rise of groceries offering healthy prepared or easy-to-prepare meals and delivery-only restaurants
b. Millennials aren’t buying luxury goods – instead, they rent luxury goods if needed and spend money for experience
c. Millennials are murdering gyms – the future is in specialised fitness classes that offer community, camaraderie and even competition
2. According to a new report, millennials are shunning marriage and children in favor of education and career. What is the general trend on marriage in your country especially among young people?

647 What will millennials kill this year?

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